I designed the foundation for Flow's logo while studying at Loyola University New Orleans. Flow is first and foremost a journal of Jesuit design created by the community of designers currently practicing at Loyola. The logo design went through many, many variations but ultimately Loyola went with a simple slick look to more easily be altered and changed every year similar to MTV's classic identity.
I was responsible for the premier issue's visual cover direction. The aesthetic is actually a result of all the different logo directions I experimented. The Department of Design wanted something very fun and experimental for the design aspect. On the other end, the Jesuit aspect is represented by the angelic figure and color scheme.
I also managed a team of fellow designers with the goal of creating motion pieces for the premier issue's release. These videos were projected throughout the release event in the One Loyola Room. It was a collaboration in-between Ashley Vosmera-Mitchell, Reagan Cook, Enjoli Gilbert, Anne Rankin, and myself.
This piece was made to represent the design and contemporary aspects of Flow by utilizing the inspiring words of Jessica Helfand and imagery of our surroundings. Set to "Helvetica" by AudioGaming from the TypeRider: Soundtrack
This piece was made to represent the Jesuit and traditional aspects of Flow by utilizing the University Mission Statement, St. Ignatius Loyola's First Principle and Foundation, and older imagery of Loyola. Set to "Origins" by AudioGaming from the TypeRider: Soundtrack
This piece represents what happens when Jesuit ideals and tradition merge with design and the contemporary. A literal combination of both individual motion pieces.